empathy in sales
“I had my sales team take this course, and the difference was immediate. They’re asking better questions, listening more, and connecting on a deeper level with customers. It’s driving stronger relationships and better results across the board.” – Shawn, Sales Director

Expert and Empathetic Listening Skills

$79/per learner (USD)4.8/5.0Role: SDR/BDR, AE, AM, ISR, CSM

Not your 101-level listening course, we teach how listening helps sales, how to find your own personal barriers, and strategies to implement, plus a listening framework and fast techniques to improve. This course will help you get more conversational and connected with customers, weave in empathy in sales where appropriate, and leverage expert listening skills for stronger sales results.

Expected results: 
Identify barriers that block effective listening
✔ Apply empathy in sales conversations to build stronger relationships
✔ Use empathetic listening techniques to improve customer connections
✔ Implement a proven framework for active listening in sales
✔ Increase customer talk time with better questions
✔ Improve conversion rates and deal size through empathetic communication
✔ Boost customer satisfaction and referrals with empathetic selling
✔ Strengthen sales outcomes by balancing talk-to-listen ratios

empathy in sales
“I had my sales team take this course, and the difference was immediate. They’re asking better questions, listening more, and connecting on a deeper level with customers. It’s driving stronger relationships and better results across the board.” – Shawn, Sales Director

Expert and Empathetic Listening Skills

$79/per learner (USD)4.8/5.0Role: SDR/BDR, AE, AM, ISR, CSM

Not your 101-level listening course, we teach how listening helps sales, how to find your own personal barriers, and strategies to implement, plus a listening framework and fast techniques to improve. This course will help you get more conversational and connected with customers, weave in empathy in sales where appropriate, and leverage expert listening skills for stronger sales results.

Expected results: 
Identify barriers that block effective listening
✔ Apply empathy in sales conversations to build stronger relationships
✔ Use empathetic listening techniques to improve customer connections
✔ Implement a proven framework for active listening in sales
✔ Increase customer talk time with better questions
✔ Improve conversion rates and deal size through empathetic communication
✔ Boost customer satisfaction and referrals with empathetic selling
✔ Strengthen sales outcomes by balancing talk-to-listen ratios

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Quick Course Intro

In this course, you will learn how to apply empathy in sales through expert listening skills and real-world techniques. Discover how to overcome common barriers, connect more deeply with customers, and use empathetic listening strategies that lead to longer conversations and better results.

FREQUENTLY ASKED QUESTIONS
How much do courses cost?

Each course is $79 (USD) per learner with a one-time payment. No subscription or renewal required.

What’s included with each course?

Each course includes an intro video, interactive eLearning, real-world application activities, a short quiz, and downloadable tools like cheat sheets, guides, and templates. Rep courses include manager coaching tools, and manager courses include director-level tools to support team development. You’ll also get access to new content added twice monthly.

How long do I have access to my course?

You’ll have 30 days of access from your purchase date.

How long does each course take to complete?

Each course takes roughly 20 minutes to complete.

Can I buy this course for my team?

Yes. For team pricing or bulk access, contact salesbar@factor8.com.

Can I buy multiple courses at once?

Courses must be purchased one at a time due to platform limitations. If you’re planning ahead or want more topics, check out our full Certifications or the Sales Bar On Demand subscription for more value.

Are these courses self-paced?

Yes. All courses are completely self-paced and on demand—start, stop, or revisit anytime within your 30-day access window.

How do I access my course after purchase?

After checkout, you’ll be redirected to a page with login instructions. You’ll also receive an email with your course access details.

Will I receive a certificate?

No. Certificates are only provided for our full certification programs.

Do you offer refunds?

We do not issue refunds for online course purchases.

What if I have questions or need help?

Email salesbar@factor8.com anytime with questions—or to repurchase a course if access has expired.

Got questions? We’re here to talk! Email us at salesbar@factor8.com