Award-Winning Sales Rep and Sales Manager Training
Case Study
How Sage Increased SDR Conversion Rates After Sales Training
Industry: Accounting Software Company Size: Global Enterprise
Sage is the market leader for AI and machine learning-enhanced integrated solutions for accounting, payroll, and payments, supporting the ambition of the world’s entrepreneurs.
"Factor 8 is an absolute pleasure to work with!"
Everyone is top-notch and brings so much knowledge, drive, and passion to every engagement our team has with them. We look forward to continuing the great momentum!
Melody W., VP, Sales Strategy & Operations at Sage
The Challenge
After implementing a new dialer program, call counts increased but call quality decreased
Connect to QDC* (Qualified Discovery Call) rates dropped to 6.1% conversion. Their goal was 9%. (*Approved Set Appointment with AE)
Entire inbound SDR team and 5 out of 6 managers turned over in 1 year
The Solution
Three onsite interactive rep training workshops
Weekly virtual training reinforcement for reps
Four-month Sales Leader Bootcamp
Three months of joint call coaching sessions with managers and reps
