Planning your sales enablement strategy? Don’t just load up on tools and processes. Skills are what move the needle, and most plans leave them out.

In this Sales Shot, Lauren Bailey shares the 10 things every sales team development plan needs to actually drive growth. We’ll cover the top rep skills to focus on, how to keep training alive past week one, what a smart budget looks like, and how to show real training ROI.

We’ll also hit the secret to scale: your managers. Reps don’t scale teams. Managers do. If you’re not training them too, you’re leaving performance (and pipeline) on the table.