Sales Training, Coaching, and Development

[Research Report]

The State of Sales Training and Coaching Today

We surveyed sales reps, frontline managers, and revenue leaders to understand how sales teams are trained, coached, and developed, and where things break down.

This report uncovers gaps across the sales org, including:

  • How confident leaders are in their current training approach
  • Where training, coaching, and enablement fail to stick
  • The biggest skill gaps slowing rep and manager performance
  • What managers need but aren’t getting from enablement
  • What reps say actually helps them succeed and stay
  • Where leaders are misaligned with what teams really want

Fill out the form to access the full report and see how your sales training strategy stacks up, and where to improve it.

Get Our Full Research Infographic

The State of Sales Training and Coaching Today

We surveyed sales reps, frontline managers, and revenue leaders to understand how sales teams are trained, coached, and developed, and where things break down.

This report uncovers gaps across the sales org, including:

  • How confident leaders are in their current training approach
  • Where training, coaching, and enablement fail to stick
  • The biggest skill gaps slowing rep and manager performance
  • What managers need but aren’t getting from enablement
  • What reps say actually helps them succeed and stay
  • Where leaders are misaligned with what teams really want

Fill out the form to access the full report and see how your sales training strategy stacks up, and where to improve it.

Get Our Full Research Infographic

Key Takeaways

Growth Beats Pay

Leaders think compensation drives retention, but reps and managers say training and growth matter more

Managers Need More Support

Nearly all managers say they need more support to coach and develop their teams effectively

Training Doesn’t Stick

Leaders say adoption, retention, and proving ROI are the biggest challenges with training today