Business Development
Sales Training

Fill the Top of the Funnel


Like you, thousands of best-practice inside sales teams have added Business Development
(sometimes called BDR, SDR) to fill the top of their sales funnels.

But sales scripts let us down. Reps struggle with:

  • Finding new decision makers
  • Getting and keeping them on the phone
  • Uncovering needs
  • Closing appointments

Don’t let great Reps burn out too fast. Equip them with the skills and coaching they need to:

  • Double talk time
  • Pass more leads
  • Score higher on lead quality
  • Improve appointment show rates
  • Increase conversion rates

“Your training is different because I go right back to my desk immediately use it and see the results.”

Rebekah K, Account Rep


Level 1 – ENGAGE!


  • Leave messages that get returned twice as often
  • Deliver an introduction that engages buyers
  • Overcome the brush off & get them talking
  • Confidently ask questions to uncover opportunity
  • Quickly & conversationally qualify


  • More connects and talk time
  • Higher dial to close ratio
  • Improve lead quality

Level 2 – MAXIMIZE!


  • Find more names (the right ones) for each lead
  • Qualify leads to create a smart plan of attack
  • Categorize leads to work faster and smarter
  • Recognize buying signals, transition and close.


  • Triple lead ROI
  • Higher lead : appointment ratio
  • More appointments/leads passed

Level 3 – CLOSE!


  • Dig deeper to uncover customer value
  • Get buyers to make committments
  • Close confidently
  • Keep good leads alive for more attempts
  • Overcome top 3 objections


  • More leads accepted
  • Higher quality/show rate
  • Revenue increase

“Factor 8 is very focused on top of the funnel. What really impressed us at Connect and Sell is that they’ve got a way to turn lead generation reps into conversationalists.”

Chad Burmeister, VP Sales and Marketing, Connect and Sell

Improvement in lead-to-appointment close ratios in 30 days.

I’m in love. How do I contact you?

We’re glad to hear it! Head on over to our Contact page or pop John an email at He’s the tall bald one.

Can you show me your classes?

We sure can. Our classes are like no other. They’re interactive, real-time training classes that can be applied immediately. You can’t hide in our classes! Check out our other classes here.

Hmm. What are others saying?

We’re glad you asked. We’re delighted to see how class participants have transformed the way they work – they’re crushing their goals. Check out the unbiased reviews over at AA-ISP. We can’t edit these!

Want more info about our BDR & SDR Sales Training?

Download our Business Development Rep and Sales Development Rep Brochure Today!