Your Metrics Are Lying To You (+ The Fix That Will Help Your Sales Team Beat Quota Fast)

Every sales team has a superstar: Higher win rates, cleaner pipeline, top of every leaderboard. The uncomfortable question we’re all screaming in our heads? Why isn’t everyone else doing what they’re doing!? It could be our fault. (ouch) 

Truth is, measurement, compensation, and campaign strategy are not three separate areas, they’re the same problem in disguise. Many of us are not actually measuring the behaviors that predict outcomes meaning our comp plan is mechanically rewarding the wrong thing, and the campaigns and playbook? They aren’t validated against actual results. 

Join Factor 8’s “LB” and her friend Zach Calef, CRO at Infinity for a 30-minute live breakdown on exactly how to align the metrics, comp, and campaign strategy, so you can reverse-engineer your top performer’s playbook and turn it into a repeatable system. 

It’s happening on Wednesday, September 9th from 2 – 2:30 PM ET.

In 30 minutes, you’ll walk away with tactical answers to:

• Why the metric you’re tracking is lying to you; calls made and meetings booked rarely correlate with what actually wins deals, and most comp plans are still built on them anyway
• How to spot whether your comp plan is quietly rewarding activity and tenure instead of quota-hitting behavior, and the fastest way to test it
• The one campaign-strategy mistake that kills every attempt to scale a top performer’s results to the rest of the team
• Why “decision confidence” comes from validated data, not more data, and where AI actually earns a seat at the coaching table (hint: it’s not the highlight reel you think it is)
• A practical first move you can make this week without launching a full transformation project

Factor 8 is an award-winning sales performance training and consulting company. 

Infinity is the architect of The Buyerlytics growth methodology that blends data, strategy, technology, &  talent to help sales rocket past previous results.